Yupaa Group of companies launches A new variety of Belgian Apples and Pears in the Indian fruit markets
Belgium looks beyond diamond market in India, ventures into the Indian fruit market Mumbai, 11 th November 2014 –A new variety of Belgian Apples and Pears were launched in the Indian fruit markets. The fruits, ‘Joly Red Apples’ and ‘Conference Pear’ are grown and cultivated in Belgium. India's leading importer of fresh fruits, Yupaa Group of companies and Belgium's largest cooperative for fruit growers, Belgische Fruitveiling (BFV) have come together for the same to give Indian consumers this high quality produce. Both the varieties of fruit are said to be sweeter, non-waxed and grown in a clean environment making them a superior quality compared to the ones currently in the market. Belgium is India's second largest trading partner in the European Union. Launched in the presence of Mr. Karl Van Den Bossche , Consul General of Belgium in Mumbai , Mr. Jurgen Maerschand , Trade and Investment Commissioner...