THE FIELD OF ARTS REQUIRE CONCENTRATION AND THINKING SHARED MR. KHALID JAMAL AT MASTERCLASS FOR WWI SCHOOL OF MEDIA AND COMMUNICATION

-
by Samiksha
Mumbai: Whistling Woods International (WWI), Asia’s premier Film, Communication, and Creative Arts institute, recently hosted communications professional, Mr. Khalid Jamal, Director at Orion PR & Digital Pvt. Ltd. for an informative masterclass session. Held exclusively for the students of WWI’s School of Media and Communication, and moderated by faculty member, Ms. Oindrila Purohit, the media veteran shared his career journey and insights in the ever-evolving media domain.
The guest began the session by upholding the importance of preparation, while venturing on the path to success, by stating, “Do your work well, however, ensure your homework is done even better.” He elaborated on this statement by explaining that in the era of instant knowledge available on the internet, common sense and foresight are the PR professional’s best tools. As he emphasised, “If you are not one step ahead, you are not required.”
Upon being questioned by a student on the skill set required to succeed in the field of PR, he shared, “The field of arts require concentration and thinking. So, discipline in the age of connectivity is important.” He went on to narrate three key skills highly sought after in the industry – the ability to create content, reputation management and preserving a brand’s image, and a capacity for media mobilisation and storytelling.
The discussion subsequently evolved to cover the impact of globalisation on PR. In response, the guest outlined the enduring nature of certain forms of storytelling, such as oral media and direct interactions with the public. However, he also noted the impact that consumer revenue has had on the field. A growing demand for value-added content by the audience has led to a great deal of innovation across mediums and domains, and forever altered consumption patterns. 
With the session drawing to a close, Mr. Khalid Jamal shared his insights on the way forward for PR, revealing, “PR gives you a new challenge all the time, so you have to be anticipative and prepare for it. Be sensitive to geo-political practices. And establish the truth in crisis.”
The session came to an end with a token of appreciation presented to the esteemed guest, as the students displayed their appreciation with deafening applause.
About Whistling Woods International: Whistling Woods International (WWI) is Asia’s premier Film, Communication, and Creative Arts Institute. Founded by one of India’s leading filmmakers – Subhash Ghai, WWI is one of the largest and best media institutes in the country. ‘The Hollywood Reporter’ has rated Whistling Woods International as one of the Ten Best Film Schools in the world in 2014, 2013 & 2010. WWI offers courses that vary in duration from 1 year to 4 years catering to all major verticals of the Media & Entertainment industry, namely Acting, Animation, Cinematography, Direction, Editing, Game Design, Music, Producing, Production Design, Screenwriting, Sound, Visual Effects, Media Management, Fashion Design and Visual Communication Design. All the courses are accredited by the Tata Institute of Social Sciences (TISS).

Comments

Post a Comment

Popular posts from this blog

Are ‘Unseen Forces’ Really Driving Political Vendetta Against Darwin Platform Chief Ajay Harinath Singh?

-
Image
by samikha   Mumbai, May, 2024: The scion of Lord Shri Ram's lineage, Darwin Platform Group of Companies (DGPC) Founder and Chairman Ajay Harinath Singh has found himself targeted by unseen forces with vested interests. Retaliating to these ‘unseen forces’ the Darwin Platform Chief emphasized that life threats and malicious campaigns, resulting from political vendetta make him more determined to fight the battle and expose them.  The whispers of a conspiracy began years ago, fueled by jealousy and fear of his growing influence in the 2000s. Coming from a Royal family of Sultanpur (Uttar Pradesh), his popularity in the state and Maharashtra unnerved many political parties that used to govern. Aligned with sacred lineage, his passion for nation-building and Hindutva made him popular among people and the BJP, however, this antagonized Congress and their current allies. Questions are many- Was the Congress party, in its bid to maintain its hold on power, orchestrating a campaign t...
Read more

Dell Technologies Reimagines Work with New PCs, Monitors and Software Experiences

-
Image
     by Samiksha   ·         Work smarter than ever before with the industry’s most intelligent [i] , secure [ii]  and sustainable [iii]  business PCs ·          5G-capable PCs and Microsoft Teams certified displays unlock enhanced connectivity and collaboration ·          Dell elevates sustainability standards with first commercial  PCs to use bioplastics from tree waste ·         Built-in low blue light and security technology enhance and secure the customer experience Bangalore, India -January, 2021;   Dell Technologies (NYSE:DELL) unveiled new products and software that reimagine work so anyone can perform at their best. With a new portfolio of intelligent, collaborative and sustainable devices, Dell is transforming work experiences to give people greater flexibility to work from anywhere. “Peopl...
Read more

‘Dennkur’ The World’s First Curcumin Pastille For Oral Health Care Launched

-
Image
The World’s First Curcumin Pastille For Oral Health Care Launched In Mumbai   Mumbai, March 07:  For the first time in the field of dentistry, Curcumin – a concentrated extract of turmeric with its excellent therapeutic effects has made its way as a pastille for preventive oral health care. This first of its kind pastille christened ‘Dennkur’ was launched in Mumbai yesterday and will be available with dentists across the country. The product has been introduced by Denteks, leading experts in dental technology of which Dr. Nirupam K Doctor and Dr. Lalit K Chokhani launched the breakthrough product in the presence of several eminent doctors and researchers. The 100 per cent ayurvedic and sugar-free medicine is backed by clinical and social trials and has proved to be highly effective in preventive and therapeutic applications in a variety of oral diseases including bleeding gums, receding gums, gingivitis, and periodontitis, among others. “...
Read more